Let's create amazing things together!
Do you need a brand partner or product designer to bring your vision to life, a bunch of mostly useful facts, or just a chat? Reach out and let's talk!
The more you know…
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ANTArA BASU
Let's create amazing things together!
Do you need a brand partner or product designer to bring your vision to life, a bunch of mostly useful facts, or just a chat? Reach out and let's talk!
The more you know…
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ANTArA BASU
Let's create amazing things together!
Do you need a brand partner or product designer to bring your vision to life, a bunch of mostly useful facts, or just a chat? Reach out and let's talk!
The more you know…
Loading...
ANTArA BASU
Let's create amazing things together!
Do you need a brand partner or product designer to bring your vision to life, a bunch of mostly useful facts, or just a chat? Reach out and let's talk!
The more you know…
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ANTArA BASU
Hello!
i'm antara
Hello!
i'm antara
Hello!
i'm antara
Hello!
i'm antara
I create products and brands, research design and tech trends, and collect facts about (almost) everything.
I create products and brands, research design and tech trends, and collect facts about (almost) everything.
I create products and brands, research design and tech trends, and collect facts about (almost) everything.
My multidisciplinary design education, empathic mindset, and insatiable curiosity helps me uncover patterns that shape better user experiences. I believe great design sits at the intersection of usability, aesthetics, and innovation. Sometimes, I even write about it.
My multidisciplinary design education, empathic mindset, and insatiable curiosity helps me uncover patterns that shape better user experiences. I believe great design sits at the intersection of usability, aesthetics, and innovation. Sometimes, I even write about it.
My multidisciplinary design education, empathic mindset, and insatiable curiosity helps me uncover patterns that shape better user experiences. I believe great design sits at the intersection of usability, aesthetics, and innovation. Sometimes, I even write about it.
If you’d like to discuss a project, share your feedback, or nerd out with me about airline branding, feel free to reach out!
If you’d like to discuss a project, share your feedback, or nerd out with me about airline branding, feel free to reach out!
If you’d like to discuss a project, share your feedback, or nerd out with me about airline branding, feel free to reach out!
WORK EXPERIENCE
WORK EXPERIENCE
WORK EXPERIENCE
WORK EXPERIENCE
2024-
2024-
2024-
2024-
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Product, Brand & Communication Design
Product, Brand & Communication Design
Product, Brand & Communication Design
Product, Brand & Communication Design
2024-2025
2024-2025
2024-2025
2024-2025
Defog.ai (YC W23)
Defog.ai (YC W23)
Defog.ai (YC W23)
Defog.ai (YC W23)
Product, Brand & Communication Design
Product, Brand & Communication Design
Product, Brand & Communication Design
Product, Brand & Communication Design
2022-2024
2022-2024
2022-2024
2022-2024
Zensciences LLP
Zensciences LLP
Zensciences LLP
Zensciences LLP
Product, Brand & Communication Design
Product, Brand & Communication Design
Product, Brand & Communication Design
Product, Brand & Communication Design
2020-2022
2020-2022
2020-2022
2020-2022
Fratelli Vineyards Pvt Ltd
Fratelli Vineyards
Pvt Ltd
Fratelli Vineyards Pvt Ltd
Fratelli Vineyards Pvt Ltd
Creative Director – Branding, Marketing and Product Design
Creative Director – Branding, Marketing and Product Design
Creative Director – Branding, Marketing and Product Design
Creative Director – Branding, Marketing and Product Design
2018-2020
2018-2020
2018-2020
2018-2020
Stirred Creative Advertising Pvt Ltd
Stirred Creative Advertising Pvt Ltd
Stirred Creative Advertising Pvt Ltd
Stirred Creative Advertising Pvt Ltd
Graphic Design, Illustrator
Graphic Design, Illustrator
Graphic Design, Illustrator
Graphic Design, Illustrator
EDUCATION
EDUCATION
EDUCATION
EDUCATION
2017-
2017-
2017-
2017-
The Internet
The Internet
The Internet
The Internet
Learning everything everyday from The Great Teacher 🖥️
Learning everything everyday from The Great Teacher 🖥️
Learning everything everyday from The Great Teacher 🖥️
Learning everything everyday from The Great Teacher 🖥️
2014-2018
2014-2018
2014-2018
2014-2018
Srishti, Bangalore
Srishti, Bangalore
Srishti, Bangalore
Srishti, Bangalore
Information Art and
Design Practices
Information Art and
Design Practices
Information Art and
Design Practices
Information Art and
Design Practices
GPA 7.8
GPA 7.8
GPA 7.8
GPA 7.8
2000-2014
2000-2014
2000-2014
2000-2014
Sishya School, Chennai
Sishya School, Chennai
Sishya School, Chennai
Sishya School, Chennai
ICSE + ISC Humanities
ICSE + ISC Humanities
ICSE + ISC Humanities
ICSE + ISC Humanities
ISC 95.2%
ISC 95.2%
ISC 95.2%
ISC 95.2%
my skillset
my skillset
my skillset
my skillset
Design, from A-to-Z
Logos, Brand Identity, Design systems, prototypes, and user-friendly interfaces and experiences - everything your brand needs to balance user needs and business goals.
Design, from A-to-Z
Logos, Brand Identity, Design systems, prototypes, and user-friendly interfaces and experiences - everything your brand needs to balance user needs and business goals.
No-Code & AI-Assisted Code
The bleeding edge of design, leveraging No-code tools and AI-assisted coding for rapid and efficient prototypes, MVPs and deployment of bespoke design solutions.
No-Code & AI-Assisted Code
The bleeding edge of design, leveraging No-code tools and AI-assisted coding for rapid and efficient prototypes, MVPs and deployment of bespoke design solutions.
Product, UI & UX Design
Design systems, wireframes, prototypes, and user-friendly interfaces and experiences that balance user needs and business goals.
Product, UI & UX Design
Design systems, wireframes, prototypes, and user-friendly interfaces and experiences that balance user needs and business goals.
Product, UI & UX Design
Design systems, wireframes, prototypes, and user-friendly interfaces and experiences that balance user needs and business goals.
UX & Design Research
Targeted audits and research that highlights user and design insights to quickly and iteratively upgrade products to the next level.
UX & Design Research
Targeted audits and research that highlights user and design insights to quickly and iteratively upgrade products to the next level.
UX & Design Research
Targeted audits and research that highlights user and design insights to quickly and iteratively upgrade products to the next level.
Usability & Accessibility Proofing
Achieving inclusive and intuitive interfaces that ensure seamless and industry standard experiences for diverse audiences.
User-focused Design
Achieving inclusive and intuitive interfaces that ensure seamless and industry standard experiences for diverse audiences.
User-focused Design
Achieving inclusive and intuitive interfaces that ensure seamless and industry standard experiences for diverse audiences.
No-Code & AI-Assisted Code
The bleeding edge of design, leveraging No-code tools and AI-assisted coding for rapid and efficient prototypes, MVPs and deployment of bespoke design solutions.
No-Code & AI-Assisted Code
The bleeding edge of design, leveraging No-code tools and AI-assisted coding for rapid and efficient prototypes, MVPs and deployment of bespoke design solutions.
No-Code & AI-Assisted Code
The bleeding edge of design, leveraging No-code tools and AI-assisted coding for rapid and efficient prototypes, MVPs and deployment of bespoke design solutions.
Communication & Copy
Compelling and marketable brand messaging and tonality development that lives in harmony within the brand ecosystem.
Communication & Copy
Compelling and marketable brand messaging and tonality development that lives in harmony within the brand ecosystem.
Communication & Copy
Compelling and marketable brand messaging and tonality development that lives in harmony within the brand ecosystem.
User-focused Design
Achieving inclusive and intuitive interfaces that ensure seamless and industry standard experiences for diverse audiences.
User-focused Design
Achieving inclusive and intuitive interfaces that ensure seamless and industry standard experiences for diverse audiences.
UX & Design Research
Targeted audits and research that highlights user and design insights to quickly and iteratively upgrade products to the next level.
UX & Design Research
Targeted audits and research that highlights user and design insights to quickly and iteratively upgrade products to the next level.
Communication & Copy
Compelling and marketable brand messaging and tonality development that lives in harmony within the brand ecosystem.
Communication & Copy
Compelling and marketable brand messaging and tonality development that lives in harmony within the brand ecosystem.
HOW I
DESIGN
HOW I DESIGN
HOW I
DESIGN
HOW I DESIGN
Human Centered
Human Centered
Human Centered
Human Centered
Human-focused creativity that prioritises joyful usability.
Human-focused creativity that prioritises joyful usability.
Human-focused creativity that prioritises joyful usability.
Human-focused creativity that prioritises joyful usability.
Brand Fluent
Brand Fluent
Brand Fluent
Brand Fluent
Brand awareness and ethic that makes sure your brand is consistent and memorable.
Brand awareness and ethic that makes sure your brand is consistent and memorable.
Brand awareness and ethic that makes sure your brand is consistent and memorable.
Brand awareness and ethic that makes sure your brand is consistent and memorable.
Goal Balanced
Goal Balanced
Goal Balanced
Goal Balanced
Business goals and user goals, combined to create the best outcome for both worlds.
Business goals and user goals, combined to create the best outcome for both worlds.
Business goals and user goals, combined to create the best outcome for both worlds.
Business goals and user goals, combined to create the best outcome for both worlds.
